Monthly Archives : April 2017

IP – The Absolute Basics Part 12 – Enforcement

Part 12: For many aspiring entrepreneurs, the principal focus when it comes to intellectual property is acquiring the corresponding intellectual property rights. Enforcing them is not a priority as it is hoped that the acquiring of a patent, trade mark or a portfolio of such rights will act as a deterrent factor to competitors looking to exploit their IP. However…

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IP – The Absolute Basics Part 11 – Passing Off

Part 11 Here’s a situation that I face on a regular basis when advising student and graduate entrepreneurs. “Joe, I would love to protect my logo and domain name by applying for a trade mark but unfortunately I don’t have the funds. Is there any other way of protecting my brand without having to spend upfront?” Yes there is, and…

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